Bristly Inc.

Los Angeles-based pet startup makes a disruptive canine toothbrushing stick. Periodontal disease is the near-silent ailment plaguing human’s best friend. Estimates suggest as many as 84% of dogs by the age of three suffer from it. If left untreated it can cause heart and lung diseases, systemic diseases of kidneys and the liver, diabetes complications, and even cancer. Bristly, created by Petros Dertsakyan, a pet owner who experienced first-hand the fatal consequence of unchecked canine periodontal disease, marks a change in the way we address and prevent oral health problems in our dogs. Designed with their anatomy and behaviors in mind, the brushing stick enables daily removal of plaque and bacteria without the hard-won toothbrushing battle so familiar to many dog parents.
Los Angeles, CA